The Story Behind the BBVB Logo

The Search for a Symbol

At some point, many of us ask: Who am I, really?
For me, that question became a quiet but persistent journey. I wanted a symbol that would reflect my essence—something subtle but meaningful. Something that would ground me in a world constantly telling us who to be and how to present ourselves.

So much of modern life is performance. But what happens when we stop performing and just allow ourselves to be?

Why the “B”

The letter “B” kept coming back to me. Not just for BBVB, but for the ideas it holds:
– Be yourself
– Beyond boundaries
– Bold and becoming
– Simply, Be

The mirrored B that now defines our logo wasn’t just an aesthetic decision—it was a personal one. It felt like a gentle reminder to look inward, to reflect, and to embrace all sides of ourselves.

What the Mirror Means

The reflection in our logo isn't about symmetry—it's about self-awareness. It’s about holding space for contrast: the bold and the soft, the polished and the raw, the evolving and the constant.

It asks you to meet yourself where you are, and accept that with love.
And maybe, in that act of reflection, you’ll find the freedom to move beyond limits and into something more honest.

Our Visual Language

Every element of BBVB tells a story, and our logo sets the tone. When thinking of visuals for this piece, we imagine:
– a minimalist photo of a hand mirror with soft light spilling across a table
– mirrored letters on textured paper, shimmering with subtle gold foil
– a quiet portrait—bare shoulders, natural light, a gaze that says: I know who I am

These images don’t shout. They whisper. Just like the logo.

More Than a Mark

This mirrored “B” is for anyone who has ever felt too much or not enough.
It’s for those learning to trust their inner compass.
It’s for the ones reclaiming their voice, their space, their softness.

So when you see our logo, we hope you hear it saying:
You’re allowed to be fully, unapologetically you. That’s where beauty begins.

Victoria
BBVB Founder